Howard L. Hawks Hall is the new $84 million, 240,000-sf home for the University of Nebraska-Lincoln’s College of Business. Created by Nashville-based Advent, the linear and clean design of the interior space incorporates wood tones, pops of Nebraska red, and lifestyle imagery of students.
Upon entering into the Henrickson Grand Atrium, a 14-foot-tall display features the founders (three recent University of Nebraska graduates) of HUDL, a software company aiding football coaches in evaluation and preparation.
Accompanied by six iPads – one for each faculty member – this display shows a cross-section of Nebraska’s diverse and accomplished group of professors in research.
Another display features an in-depth look at each of the six faculty members. Accompanied by six iPads, one for each faculty member, the display allows visitors to scroll through biographical information and academic publications of each of the professors in research.
In total there are 8 digital displays that highlight the relationships created and fostered in the Nebraska College of Business. There are an additional 113 custom pieces of donor recognition and 26 corporate logos featured in exhibits and the donor recognition pieces.